详情
企业建立竞争情报系统的应用与实践
2009-03-27
摘 要：市场经济环境下企业如何正确认识竞争情报、如何建立企业竞争情报系统己成为企业面临的重要问题。本文分析介绍了竞争情报、竞争情报系统的概念、作用和构建过程，并重点阐述企业如何建立竞争情报系统和有效合理的管理机制。
Application and Practice on Construction of
LIN Dong
(S&T Information Institution of
Abstract:How to correctly understand competitive intelligence and construct the enterprise competitive intelligence system is an important problem faced by enterprises in the situation of market-oriented economy. This paper analysis the concept, function and construction process of competitive intelligence and competitive intelligence system,and more emphases are put on how to construct the competitive intelligence system as well as a more effective and reasonable management mechanism
Key words:enterprise competitive intelligence; enterprise competitive intelligence system; construct
